Why they buy : American consumers inside and out / Robert B. Settle, Pamela L. Alreck.
By: Settle, Robert B.
Contributor(s): Alreck, Pamela L.
Material type: BookPublisher: New York : Wiley, c1986Description: xiv, 351 p.ISBN: 0471844578 :.Subject(s): Consumers -- United States | Consumers' preferences -- United States | Brand choice -- United StatesItem type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.83430973 S495w (Browse shelf) | Available | 077409 |
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