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Contemporary marketing / Louis E. Boone, David L. Kurtz.

By: Boone, Louis E.

Contributor(s): Kurtz, David L.

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BookPublisher: Chicago : Dryden Press, c1983Edition: 4th ed.Description: xxviii, 530, 98 p. : ill. ; 25 cm.Subject(s): MarketingDDC classification: 658.8

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Item type	Current location	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode
Books	Matheson Library	Matheson Library	Main Collection	Main Collection	658.8 B724c 1983 (Browse shelf)	Available		042136
Books	Matheson Library	Matheson Library	Main Collection	Main Collection	658.8 B724c 1983 (Browse shelf)	Available		028849

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Previous	658.8 B527c Cases in marketing management	658.8 B632c Cases in marketing management and strategy	658.8 B661 Principles and practice of marketing /	658.8 B724c 1983 Contemporary marketing /	658.8 B724c 1983 Contemporary marketing /	658.8 B812s Strategic marketing	658.8 B858 Corporate marketing planning /	Next