Marketing channels / Barry Berman.
By: Berman, Barry.
Material type: BookPublisher: New York : Wiley, c1996Description: xvi, 663 p.ISBN: 0471577480.Subject(s): Marketing channels | Marketing -- ManagementDDC classification: 658.84Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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2 Hour Special Reserve | Matheson Library | Matheson Library | Special Reserve | Special Reserve | SR 658.84 B516 (Browse shelf) | Available | 137863 | |
2 Hour Special Reserve | Matheson Library | Matheson Library | Special Reserve | Special Reserve | SR 658.84 B516 (Browse shelf) | Available | 137864 |
Browsing Matheson Library Shelves , Shelving location: Special Reserve , Collection code: Special Reserve Close shelf browser
SR 658.8342 E57 Consumer behavior / | SR 658.8342 E57 Consumer behavior / | SR 658.8342 P479 Consumer behavior and marketing strategy / | SR 658.84 B516 Marketing channels / | SR 658.84 B516 Marketing channels / | SR 658.84 S839 World Wide Web marketing : | SR 658.84 S877 Successful direct marketing methods / |
Accompanied by " Computer exercises " prepared by Chip Galloway, Wiley College Software, 1996.
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