Principles of marketing / Philip Kotler, Gary Armstrong.
By: Kotler, Philip.
Material type: BookPublisher: Upper Saddle River, NJ : Prentice Hall, 2001Edition: 9th ed.Description: xxxi, 785 p. : chiefly col. ill. ; 28 cm.ISBN: 0130283290.Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8 K87 (Browse shelf) | Available | 160068 |
Includes bibliographical references and index.
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