Marketing: an introduction / Kotler Philip.
By: Philip Kotler ... [et al.]
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Material type: 
BookPublisher: Australia : Prentice Hall, c1999Description: xix, 579 p. : col. ill. ; 24 cm.ISBN: 0724806903.DDC classification: 658.8 M345
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| 658.8 M345 Marketing management and administrative action / | 658.8 M345 Marketing : | 658.8 M345 Marketing handbook / | 658.8 M345 Marketing: | 658.8 M345 1985 Marketing cases / | 658.8 M345 1985 Marketing classics | 658.8 M345 9184 The Marketing of industrial products. |
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