Introduction to marketing : (Record no. 83070)

000 -LEADER
fixed length control field 00524pam a2200169 4500
001 - CONTROL NUMBER
control field 00007234
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190304140016.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 940308s1971 nyuab bs 00110 eng
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Grayson, Robert A.
245 10 - TITLE STATEMENT
Title Introduction to marketing :
Remainder of title a practical approach /
Statement of responsibility, etc. by Robert A. Grayson, with Reynold A. Olsen.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Appleton-Century-Crofts,
Date of publication, distribution, etc. [1971]
300 ## - PHYSICAL DESCRIPTION
Extent xii, 427 p. :
Other physical details ill.map.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Olsen, Reynold A.,
Relator term joint author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Full call number Barcode Date last seen Price effective from
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