The business-to-business direct marketing handbook / (Record no. 55331)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00679nam a2200241u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00847690 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 890822s1988 nyua 00110 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 88901319 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0814458343 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.84/L789b |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ljungren, Roy G. |
| 245 14 - TITLE STATEMENT | |
| Title | The business-to-business direct marketing handbook / |
| Statement of responsibility, etc. | Roy G. Ljungren. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | American Management Association, |
| Date of publication, distribution, etc. | 1988. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 8812 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vi, 456 p. : |
| Other physical details | ill. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Direct marketing. |
| Topical term or geographic name entry element | Industrial marketing. |
| Topical term or geographic name entry element | Telemarketing. |
| 710 20 - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | American Management Association. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| 994 01 - | |
| -- | T1001 070 511 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Full call number | Barcode | Date last seen | Price effective from |
|---|---|---|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.84 L789b | 070511 | 2018-03-24 | 2018-03-24 |