Case studies in marketing / (Record no. 51035)

000 -LEADER
fixed length control field 00451nam a2200169u 4500
001 - CONTROL NUMBER
control field 00779113
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 658.80/0722/S772c
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Spur, Ian.
245 10 - TITLE STATEMENT
Title Case studies in marketing /
Statement of responsibility, etc. Ian Spur and Jerry Forester.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Pitman,
Date of publication, distribution, etc. 1987.
300 ## - PHYSICAL DESCRIPTION
Extent vi, 90 p. :
Other physical details ill.
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Case studies
700 10 - ADDED ENTRY--PERSONAL NAME
Personal name Forrester, Jerry
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Full call number Barcode Date last seen Price effective from Koha item type
        Main Collection Matheson Library Matheson Library Main Collection 658.800722 S772c 064585 2018-03-24 2018-03-24 Books

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