Advertising / (Record no. 36067)

000 -LEADER
fixed length control field 00567nam a2200193 4500
001 - CONTROL NUMBER
control field 00535567
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180324000526.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 860317s1984 njua a o0011 eng l
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130144991.
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Mandell, Maurice I.
245 10 - TITLE STATEMENT
Title Advertising /
Statement of responsibility, etc. Maurice I. Mandell.
250 00 - EDITION STATEMENT
Edition statement 4th ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, N.J :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1984.
300 00 - PHYSICAL DESCRIPTION
Extent xix, 689 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note 1 copy on 'Special Reserve" at SR 659.1 M271
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name Recommended text : BA236 (Business Studies)
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme

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