Marketing research: (Record no. 29777)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00492nam a2200181u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00659029 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s1979 us c0011 engbt |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.83/M146m |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McGown, K.L. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research: |
| Remainder of title | text and cases/ |
| Statement of responsibility, etc. | K.L.McGown |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Cambridge, Mass.: |
| Name of publisher, distributor, etc. | Winthrop Publishers, |
| Date of publication, distribution, etc. | 1979 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | xiv, 432p. |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing search |
| Topical term or geographic name entry element | Marketing research |
| General subdivision | Case studies |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| 994 01 - | |
| -- | T1001 033 741 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 658.83 M146m | 033741 | 2018-03-23 | 2018-03-23 | Books |