Marketing : (Record no. 103204)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00441nam a22001457a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220802b ||||| |||| 00| 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| NUCMC control number | PUMLC |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256056269 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| 9 (RLIN) | 11389 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | an international perspective / |
| Statement of responsibility, etc. | Philip R. Cateora, Susan Keaveney. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Homewood, Illinois : |
| Name of publisher, distributor, etc. | Irwin, |
| Date of publication, distribution, etc. | 1987. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 172 p. ; |
| Dimensions | 23 cm. |
| 500 ## - GENERAL NOTE | |
| Materials specified | Includes index. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Non-public note | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 2015-07-21 | Donation | 1 | 1 | 658.848 C349 | 143408 | 2022-09-21 | 2022-08-02 | 2022-08-02 | Recat. | Books |