Zaltman, Gerald.
Creating social change / Gerald Zaltman...[et al.] - New York : Holt, Rinehart, and Winston, 1972. - xviii, 676 p. ill. - Holt, Rinehart, and Winston marketing series .
0030802628
Social change.
United States--Social conditions--1945-
Creating social change / Gerald Zaltman...[et al.] - New York : Holt, Rinehart, and Winston, 1972. - xviii, 676 p. ill. - Holt, Rinehart, and Winston marketing series .
0030802628
Social change.
United States--Social conditions--1945-