Sherif, Muzafer.
Social judgement : assimilation and contrast effects in communication and attitude change / by Muzafer Sherif and Carl I. Hovland. - New Haven ; London : Yale University Press, [c1961]. - xii, 218 p. - Yale studies in attitude and communication ; v. 4 .
Social ethics.
Communication in psychology.
Social psychology.
Social judgement : assimilation and contrast effects in communication and attitude change / by Muzafer Sherif and Carl I. Hovland. - New Haven ; London : Yale University Press, [c1961]. - xii, 218 p. - Yale studies in attitude and communication ; v. 4 .
Social ethics.
Communication in psychology.
Social psychology.