Higgins, Richard B.
The search for corporate strategic credibility : concepts and cases in global strategy communications / Richard B. Higgins. - Westport, Conn. : Quorum Books, 1996. - xxvii, 170 p.
0899309887
Communication in organizations.
Strategic planning.
Intercultural communication.
Communication in management.
The search for corporate strategic credibility : concepts and cases in global strategy communications / Richard B. Higgins. - Westport, Conn. : Quorum Books, 1996. - xxvii, 170 p.
0899309887
Communication in organizations.
Strategic planning.
Intercultural communication.
Communication in management.