Giles, G. B.
Case studies in marketing / by G.B. Giles. - London : Macdonald & Evans, 1967. - xvi, 248 p. : ill. ; 22 cm.
Includes index.
Bibliography: p. 243-244.
Marketing--Case studies.
Marketing.
Case studies in marketing / by G.B. Giles. - London : Macdonald & Evans, 1967. - xvi, 248 p. : ill. ; 22 cm.
Includes index.
Bibliography: p. 243-244.
Marketing--Case studies.
Marketing.