Kurtz, David L.
Marketing David L. Kurtz, Louis E. Boone - 2nd ed. - Chicago Dryden Press c1984 - xx, 810 p. ill. (some col.) 24 cm. - The Dryden Press series in marketing .
Marketing
658.8
Marketing David L. Kurtz, Louis E. Boone - 2nd ed. - Chicago Dryden Press c1984 - xx, 810 p. ill. (some col.) 24 cm. - The Dryden Press series in marketing .
Marketing
658.8