Cutlip, Scott M.

Effective public relations / Scott M. Cutlip, Allen H. Center, Glen M. Broom. - International 8th ed. - Upper Saddle River, NJ : Prentice Hall, c1999. - xx, 588 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0130254452 [pbk]

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