Best practices in international marketing /
[edited by] Michael R. Czinkota, Ilkka A. Ronkainen.
- Fort Worth, Texas : Harcourt College Publishers, 2002.
- xviii, 393 p. ; 24 cm.
- The Harcourt College Publishers series in marketing .
Includes bibliographical references and index.
0030340365
Export marketing.
Marketing.
Includes bibliographical references and index.
0030340365
Export marketing.
Marketing.